FAQ
Answers To Common Questions

  • What types of businesses have had good results in Coffee News?
  • Is there a contract or a minimum spend?
  • Can I change my ad or do I have to run the same one all the time?
  • Can I have my ad placed on the front page?
  • Where will my ad be seen?
  • Can you help me design my ad?
  • What are your reader demographics?
  • How big can my ad be?
  • Do you have discounts?
  • What forms of payments can you accept?
  • What results have your other advertisers achieved?
  • How much is an ad?
  • How do I advertise in Coffee News?
  • Can I subscribe to Coffee News?
  • How often do you publish and where do you distribute?
  • What types of businesses have had good results in Coffee News?

    All types of businesses have gotten good results in Coffee News. From Real Estate Agents to Video Stores to Hair Dressers and Vets. Essentially any business that serves a local population can do well in Coffee News. If your customers live, work, dine and shop in an area we serve, then a lot of them probably read Coffee News already.


    Is there a contract or a minimum spend?

    Because you get better results the longer your ad runs, we have two options for your ads: 3 and 12 months. However, if you have seasonal or event-specific promotional needs then we can deviate from these if it makes sense to do so. Please call us to discuss.


    Can I change my ad or do I have to run the same one all the time?

    You will get better results is you keep your ad content and message fresh. We encourage you to make changes on a regular basis and we will work with you to create a variety of messages that get you the results you want


    Can I have my ad placed on the front page?

    Yes! In fact, your ad will start on the front page. Then, it will rotate so you benefit from being on all parts of the Coffee News. This exposes your ad to more readership than if it stayed in one place every week.


    Where will my ad be seen?

    Your ad will be seen in Coffee shops, Bistros, Tourist Information centers and other public locations through the Blue Mounains, Penrith & Nepean Valley and/or the Norwest Area.


    Can you help me design my ad?

    Absolutely. We pride ourselves on creating an ad specifically for your business. We have developed a high level of expertise in writing ads that work well in Coffee News.


    What are your reader demographics?

    Our reader demographics tend to mirror the demographics of people who live, work, shop and dine in the communities we serve. However through surveys done over the past 16 years, we have found some constants in our readers over the years. One constant is that our readers tend to be about 60% women. Another is that about 65% of our readers tend to be over 30. (These are rough figures based on international averages.)


    How big can my ad be?

    You can choose a standard size ad (about the size of a business card) which is 50 x 75mm. Or you can select a larger size which is 100 x 75mm (if available). Both have proven to work well.


    Do you have discounts?

    Yes. We do offer discounts for 12 month contracts and for advertising in multible editions. Please contact Trish on 0437 393 766 or via the contact page on this website.


    What forms of payments can you accept?

    We accept Visa, Mastercard, and we can also setup automatic debit from your bank account.


    What results have your other advertisers achieved?

    Most our advertisers are people who were readers first and then advertisers. They are living proof that Coffee News works. Plus the majority of our advertisers run their ads continuously because they are getting the results they want.

    Ads in Coffee News get exposure to many people. The success of your ad depends primarily on what you are offering and how your message is delivered. We can help you with both these things


    How much is an ad?

    Ads in Coffee News are less expensive than other print media, so small business can easily afford to advertise. You can advertise in Coffee News for a fraction of the cost of other media! Please contact us for rates.


    How do I advertise in Coffee News?

    It’s easy to advertise in Coffee News. The best way to get started is by calling us or contact using our online contact form.

    Our process begins with a brief phone call so we can each learn more about each other’s business. We’ll answer your questions about Coffee News. And, you’ll tell us a little about your business or organization. If at the end of that short conversation we both feel Coffee News might be useful for your business or organization, then we’ll schedule time to meet. This meeting is where we talk in more detail about your goals as they relate to marketing and advertising and about how Coffee News works. Our goals here are:

    1. Share enough information to determine if Coffee News is a good fit for you.
    2. If it is a good fit, then we begin the process of creating your marketing concept and message.

    Then we continue our process to produce, publish and fine-tune your ad to help you get the results you want.

    Important: Since only one ad for each business type is allowed for each edition of Coffee News, many ad categories fill up quickly. If you are interested in considering using Coffee News to help promote your business or organization, please let us know as soon as possible so we can make sure your space is available.


    Can I subscribe to Coffee News?

    You cannot subscribe to Coffee News. It is a free publication distributed primarily at restaurants, or any other place where you might have some time to read while waiting


    How often do you publish and where do you distribute?

    A new issue is distributed weekly to Restaurants, Bistros, Cafes, Hotels, Clubs, etc. Its purpose is to provide POSITIVE, ENJOYABLE reading to those waiting for their meals or appointments. The publication is viewed by large numbers of people 3 meals a day, seven days a week! To see the locations where you can pick up a copy of Coffee News, visit the Distribution area of this web site


      


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